Is Wendy’s Introducing Uber-Style Surge Pricing?
Is Wendy's introducing surge pricing? (Photo by Justin Sullivan/Getty Images)
Ordering fast food is about to be a little more frustrating. You know how Uber will change its rates depending on busy hours? Well, fast food has noticed and they’re thinking about implementing it! Is Wendy’s introducing Uber-style Surge Pricing?
Reports online are making it seem that way! What does that mean for customers? Let’s take a look!
Is Wendy’s Introducing Uber-Style Surge Pricing?
According to Food & Wine, Wendy’s new CEO and president Kirk Tanner shared a plan that would include investing in digital menu boards that will have the capacity to display dynamic pricing that fluctuates throughout the day. The plan is to have this ready by 2025.
Food & Wine reports Tanner said, “Beginning as early as 2025, we will begin testing more enhanced features like dynamic pricing and daypart offerings along with AI-enabled menu changes and suggestive selling.”
Eh. I don’t love this! Can you imagine standing in line at Wendy’s and watching the price of the Junior Bacon Cheeseburger soar to a dollar more than it was when you entered the line? That type of thing would and could happen! Personally, I want to know what I can expect to pay before I’m at the counter. I don’t want to be surprised. Not a fan of this decision.
Does this benefit we the consumer? I don’t think so. Unless you want to start making lunch time 10:30 and eat your dinner at 8pm. Typically, you’re at fast food places during these Surge hours. Now, this allows them to charge us even more without doing more work. Again, I’m not a fan! I feel like I needed to say that just one more time. I love Wendy’s. However, if they go through with this you can expect to see me at McDonald’s or Burger King more often! Don’t play me like that, Wendy!
5 Best Fast Food Items On The Value Menu
Today, there are seemingly unlimited options in the fast food landscape. You have options for burgers, chicken sandwiches, tacos, and more. Anything you want you can have. When you’re on-the-go and looking for a quick bite, there’s nothing better than the value menu. Every fast food restaurant has one. Here are the best fast food items on the value menu.
We all know that fast food is appealing because of its low price and easy access. With prices for combos on the rise, I find myself looking at the value menu more often than ever before. I need to save where I can!
Some burgers from McDonald’s (Photo by Tim Boyle/Getty Images)
Best Of The Best
I have spent so much time in drive-thrus that I think I could be considered an expert witness in a court case, at this point. I’ve seen delicious items come and go, prices climb, and experiences all the promos and deals. Why did KFC get rid of the Twister? When will McDonald’s bring back the famous Snack Wraps? These are all questions I ask every day, and sadly have no answers for. However, one day…we will get them back. I truly believe it in my heart of hearts.
I could go on and on about my love for the value menu. I’d say at least once a week I think back on my high school days when the Junior Bacon Cheeseburger from Wendy’s was only 99 cents. Do you remember that? 99 cents! It was amazing. Now, the price for one JBC is closer to $3 than it is 99 cents. I feel like this is the new version of that old “back in my day, we’d walk 2 miles to school up hill both ways! stories your grandparents would tell. Now, these stories are all about how low the value menu prices were back in our day. “When I was your age, every item on the dollar menu was a dollar!”
After years of research, I’ve finally identified the best of the best when it comes to value menus. On this list, you’ll find burgers, chicken sandwiches, tacos, and even some items that fall into the ‘miscellaneous’ category. Without further delay, let’s get to the list!
The 5 Best Fast Food Items On The Value Menu
Super model Heidi Klum poses with Snack Wraps (Photo by Johannes Simon/Getty Images)
Cort Freeman was born and raised in Metro Detroit. He was named Clarkston High School 2009 Class Clown 13 years after graduating. Totally normal thing to happen. That’s thanks to his time spent as an Intern at Comedy Central and Social Media Correspondent for The Colbert Report. Cort has done comedy across the country, both standing up and sitting down. When he’s not trying to make you laugh on-air and online, he’s probably at home enjoying his favorite shows like Seinfeld, South Park, and The Office. He’s also totally uncomfortable writing about himself in the third person. Cort enjoys writing about comedy, food, sports, and entertainment. So, basically anything and everything.